Flagship assessment
Churn Risk Assessment
A structured review of where paying users lose momentum, which signals appear before cancellation, and which retention levers still have room to move.
Who it is for
Product leads, growth managers, and founders whose apps see rising cancellations or silent dormant cohorts.
What you walk away with
A ranked map of churn risk pockets, the early warning signals that precede them, and a practical retention sequence your team can run without rebuilding the whole product.
Included
- Kickoff interview covering acquisition channels, pricing changes, and recent release history
- Review of cancellation reasons, support themes, and usage drop-off patterns you already collect
- Identification of leading retention signals and lagging churn markers
- Prioritised shortlist of interventions with effort and expected impact notes
- Walkthrough session with your product and customer success stakeholders
Outside this engagement
- Building or licensing analytics software
- Ongoing paid media management
- Legal advice on subscription contracts